ABOUT THE whitepaper
What you can expect
Whitepaper shows how companies can use digital technologies, optimize customer platforms and leverage data-based business models to make sales more efficient and achieve sustainable growth. It also highlights the growing expectations of the next generation of B2B buyers and presents practical solutions for the successful implementation of self-service platforms and digital transactions.
The three pillars of digital distribution: product information, customer platform and digital transactions
Market developments in the B2B sector: facts and figures
The requirements of future B2B buyers and their expectations
Best practices for using self-service portals to boost customer loyalty and efficiency
Optimization potential through digital solutions and data-based business models
Strategies for personalizing sales and marketing activities