E-commerce

Legal changes are inherent in the development of the e-commerce industry. While they can be challenging for businesses, they are also an impetus to improve processes, increase transparency and enhance the customer experience. In this article, we outline the key regulations that businesses need to consider in order to adapt their e-commerce operations to the new legal requirements.

Easywalker, a renowned Dutch brand specializing in strollers and accessories, has successfully positioned itself as a leading online player within the niche of strollers and buggies by focusing on the unique needs of expectant and new parents. In a recent conversation with Strix, Easywalker shared the strategies shaping its digital journey and how balancing empathy with technological innovation helps elevate both customer satisfaction and business outcomes.

Black Friday is a real festival of shopping. But is Black Friday all about the benefits? Hoping for increased revenue, many businesses don't take into account some of the hidden costs that come with preparing a shop for this event. In this article, we will outline the key challenges of Black Friday in e-commerce.

Seasonality of sales is a phenomenon that most online shops face. In this article, we will give you tips on how to prepare for the increased shopping traffic and maximise your profits with the Shopify Plus platform.

Recently, Shopware published a report highlighting how technologies such as process automation and AI are shaping the future of e-commerce. The e-commerce industry continues to evolve at a rapid pace, and companies that can adapt quickly remain competitive.

Technological advances and changing consumer preferences are leading more and more companies to invest in MarTech technologies to increase their competitiveness. The implementation of these solutions, therefore, is becoming a key element of companies' growth strategies, enabling them to manage their marketing activities more effectively and improve the customer experience.